The Standard was absolutely everything I could have imagined for my wedding, and then some! Not only was the venue absolutely STUNNING, the staff was incredibly helpful and kind throughout the entire process. I worked with Sara throughout planning, and couldn’t recommend her enough! She was so attentive, kind, and helpful, even with our endless questions. From assistance with the floor layout, to bar package questions, she responded in a timely manner and with so much professionalism and friendliness! She truly made everything so easy leading up to the day of. We also had Briana as our day of coordinator. She was incredibly helpful, and was a total rockstar! On top of being so sweet, she took charge and executed everything I had described to a T! Briana took my notes, and set up everything, making sure that my bridal party and I were able to enjoy the morning without running around setting up. She was always ready to assist with anything through the entire day, and made sure I was comfortable and taken care of. The bar staff was also so wonderful! They were overly kind, and had drinks ready as soon as they saw me coming! They also made the signature drinks flow seamlessly with everything, and they were so delicious! Our guests were non-stop complimenting the uniquely beautiful venue on every level, and the staff! They were so professional and kind to absolutely everyone. The Standard made our wedding day so special, and memorable. I couldn’t have picked a better venue or team to work with for our big day. Thank you to everyone involved in our wedding for making this day so perfect!

If you have never been to The Standard, you are missing out! It is absolutely breathtaking & truly is the most perfect venue for a wedding. Most importantly, working with The Standard team put our minds at ease during the wedding planning process. From the moment we did our venue tour, we knew there was no other place we could see ourselves getting married at. During the months leading up to the wedding, the staff was nothing short of amazing. They were always so responsive & offered assistance when needed. The Day of Coordinators absolutely killed it. From the second we walked through the doors in the morning, they made everyone feel so welcomed. Throughout the reception, they would frequently checked in on us to see how things were going & tell us where we were in terms of our timeline. The coordinators were willing to answer any questions we had & be flexible on the spot. Also, shoutout to Tim and his bar staff as well! The service was phenomenal & the drinks were amazing. The staff here went above and beyond to help make our day perfect and we couldn’t thank them enough. I would plan 10 more weddings if it meant that I got to work with The Standard team all over again.

We had our wedding at The Standard earlier this month and I cannot say enough good things about this venue. The space is absolutely gorgeous and the staff is incredible. We opted for the full coordination package and it was completely worth every penny. Sara worked with us to make sure every single detail was exactly what we wanted and often offered inspiration when we didn’t know exactly what we did want. She gave us a list of preferred local vendors, almost all of which we decided to choose and everyone worked so effortlessly as a team. On the day of the wedding, Sara and Hannah and the whole team working at The Standard constantly checked in with us to make sure we were okay and took care of everything behind the scenes so we could just enjoy the day. I would highly recommend this venue to anyone looking for a beautiful space and wonderful team of people to make your wedding dreams come true!

We recently had our wedding at The Standard and let me tell you THIS IS THE PLACE! The venue itself is gorgeous and for that we needed minimal decorations to help accentuate its beauty. It is nice to have a one stop shop venue with the ceremony and reception to be in the same place. Not to mention they have the best staff. Sara answered out a million questions with kindness and enthusiasm always. Hannah and Zoey were our day of coordinators and helped with anything we needed from coordination of rehearsal to helping set up decorations. Tim was an amazing bartender that kept our night lively and was so fun to work with. We couldn’t have had a more perfect wedding day and we couldn’t recommend The Standard and staff enough!

We just got married this past weekend at The Standard. It could not have been more perfect. The staff went above and beyond every step of the way. We got the planning package and had monthly Zoom meetings with Sara to plan our dream wedding. She made the whole process so easy and fun. Hannah was our day of coordinator and she made sure everything ran so smoothly. I can not recommend The Standard enough!!!!

The Standard was an absolutely beautiful venue for our wedding! Our guests couldn’t stop talking about how stunning it was. We also opted for the day-of coordinating package, and the coordinators, Hannah and Bri, did a fantastic job. They ensured everything went smoothly from setup to teardown, making our day stress-free and perfect. Highly recommend The Standard for your wedding!

I got married at the Standard this month and everything was absolutely perfect. The venue is beautiful, the list of vendors they provide is incredibly helpful, everyone we worked with from their list was great and it gave us a good starting point as we are not from the Rockford area. We also chose to do the day of coordinator package and I would highly recommend doing this. All of their staff members that I met were very sweet and they did so much for me at the rehearsal and on the wedding day. Zoe helped with decorating, securing coffee, answering all of my questions, and I’m sure a million other things that I didn’t even think about and didn’t have to cause she had it covered! They also helped my parents clean up at the end of the night. I would definitely recommend this venue, not only is it gorgeous, but it’s run by a great team of people who helped me have the most perfect wedding day!

The standard went above and beyond for our wedding this June. The experience we had was unmatched. We used Sara as our planner and would recommend her a million times over to everyone getting married at the standard. She made our dreams come to life and was so kind/attentive/soft spoken throughout the entire planning process. Sara took every idea we had and executed it flawlessly. Tim – the bar manager went above and beyond to make our cocktail visions come to life. Tim even has rental options to make cocktail hour more lively – we rented yard games from him to have out during cocktail hour and the reception – our guests raved about it. The treatment we got from the standard made this the best experience we could have ever asked for. Sara presented us with ideas to make the day flow the best. She also got us the best vendors in the Rockford area – we really cared about having a guest centered wedding and she helped bring that to life. The venue itself is STUNNING – and the staff made it all worth it. Our guests complimented the professionalism and kindness they received from all of the staff. We are so sad that our time with the Standards staff is over – we looked forward to meeting and talking with them throughout our engagement. We definitely will have other events at the Standard as life events come up. The standard made our wedding perfect and the process was so fun for us – we felt so supported throughout and had guidance on all of the important decisions. We wish we could relive the day!

We couldn’t have asked for a better wedding experience than what we had at The Standard in Rockford, Illinois. From the very start, their communication was top-notch, making the entire planning process seamless. The timeline they helped us create for the day was incredibly thoughtful, giving us plenty of time to enjoy every moment without feeling rushed or scrambling to stay on track. A special shout-out to our day-of coordinator, Hannah Swanson, who was a lifesaver! She was always available to answer our questions leading up to the big day, and on the day of the wedding, she managed everything with such grace and professionalism. She ensured that the setup and teardown were flawless—exactly what we had envisioned. Hannah made everything run smoothly so we could truly focus on celebrating with our loved ones. Sara Moore also went above and beyond in assisting us, especially when it came to payment questions and providing any extra details we needed. Her attentiveness made us feel like we were in great hands throughout the entire process. We also have to mention how much everyone was impressed with the layout of the venue. The multiple floors created such a unique and beautiful atmosphere for our day, with different spaces for guests to enjoy while still feeling connected. It added a level of elegance and sophistication that truly made our wedding stand out. Thanks to The Standard, our wedding day was absolutely perfect. We owe so much of that to their amazing team, and we are forever grateful for their dedication and hard work. We will always recommend The Standard to our friends for their special events. If you’re looking for a venue with fantastic service, beautiful spaces, and a team that genuinely cares about making your day special, we highly recommend The Standard!

Our wedding was on Sunday, September 1st, and we could not be happier with the service provided by the team at The Standard. From loading items into the venue to the last dance, the timeline was executed flawlessly down to the smallest detail. The venue itself is absolutely stunning. Every room perfectly accommodates the needs of a wedding, provides comfort, and is extremely aesthetic. With Parella Beauty attached to the building, and with multiple desired photo locations within walking distance, our day was made calm and easy because of this venue. Sara Moore, our wedding planner, helped us with every step throughout our engagement. She spent 2 years planning alongside us, and her efforts and expertise were imperative in helping us realize our vision. We could always rely on her because of her proactiveness and ability to balance multiple tasks at once, while her caring and patient disposition made interactions with her enjoyable and natural. We have received no complaints or negative feedback from our wedding party, guests, or vendors. Rather have received glowing reviews about the venue, many of which site the beauty and convenience. If you are searching for a venue for your wedding or event, we confidently recommend The Standard thanks to its efficient layout and its extremely thoughtful and hard-working staff.

The Standard was the most beautiful wedding venue and everything about it made our day so perfect. The event coordinators made our day stress free which is incredible and I can’t imagine planning the wedding or coordinating the day without them. They were so attentive, helpful, and positive and went above and beyond to make sure our day was perfect. This venue is not your typical wedding venue and it’s sure to impress your guests. It’s the ideal space for a fun, beautiful wedding. Even though it rained and we couldn’t fully utilize the rooftop, the conservatory and every detail indoors was just as, if not more, stunning. The ladies enjoyed the lovely, spacious bridal suite and the guys had fun in their suite downstairs. I strongly recommend The Standard for your wedding venue – you will absolutely not regret it!

I hosted my wedding here and it was a DREAM. Hotels located nearby. But the service of the staff was amazing. I would highly recommend hiring the day of coordinators if not taking advantage of their wedding planning packages! Totally worth it.

The Standard is the venue I’ve been dreaming about since I was a little girl. The industrial chic atmosphere coupled with the gorgeous natural light on the 3rd floor atrium makes for a breathtaking venue for any occasion. My husband and I had our wedding at the Standard a few months back and couldn’t think of a single thing we’d change about our venue. The staff was extremely helpful and willing to hop up and lend a hand when they were needed. Our day of coordinator was the perfect level of involved while still not being anywhere near overbearing. Thank you all so much for all the help you provided us before, during, and after our big day! We would recommend this place to everyone.

Awesome!!! We attended a wedding on the rooftop and dinner reception on the 2nd floor. Amazing how they fixed up this old industrial building. Kept the charm of the old but added modern decor.
Food was top notch from the hors d’oeuvres in the 3rd floor bar after the ceremony to the exquisite meal following.

As a wedding vendor myself, I would never hesitate to recommend The Standard as an extraordinary venue. The Standard has everything you need: a “Man Cave” for the guys to get ready, a BEAUTIFUL bridal suite, a place for your ceremony, cocktail hour, and reception, etc. There’s even bathrooms on each level. I have photographed multiple weddings at The Standard and the staff has never failed to be so incredibly helpful. The Standard is located right in the heart of downtown Rockford making it so easy to find beautiful places closeby for “off site” photos. I’ve found that the convenience and ease of having your entire day at The Standard makes for a stress free wedding day. Every party of The Standard is beautiful and unique. You won’t be disappointed if you have your wedding at The Standard.

We had THE BEST experience on our wedding day thanks to the entire team at The Standard. The venue is incredible and the customer service matches that. I highly recommend this venue to anyone looking to have a large or small wedding. They can accommodate various styles.

We were married at The Standard this past June and could not have picked a better venue, worked with a better team, or been happier with how the wedding turned out. Sara helped us to throw the most perfect wedding anyone could have ever asked for. Every detail was exactly as we envisioned, our friends and family had the time of their lives, and we had the best night ever. The venue was pristine from the Man Cave in the basement, to the gorgeous Bridal Suite and the Rooftop and Atrium.

Sara’s relationships with many of our vendors, attention to detail, and calm nature helped both of us to feel relaxed and able to take the time to take in the importance of the day.

Thank you for helping us to get to know a new city, and so many wonderful people!

If you’re looking for a wedding venue or any kind of venue, stop here. The entire staff at the Standard is truly one of a kind. It was the first and only spot we visited on our quest to find a venue, and I knew in my heart it was the right spot. We chose correctly and had the best day of our entire lives. Sara and Johnna were so informative, easy going, and truly there to help. Example: my dad picked up the deserts/wedding cake the day of our wedding, and the bakery forgot to give him the cake. Whoops!! Not only did I have no idea about this, but Johnna was coming up with a solution immediately. She is AMAZING. The venue is beautiful, the food from Abreo was AMAZING, and all of the staff was the absolute best. We still have people coming up to us raving about our venue and our wedding. I’d do it again and again, but only at the Standard!!

My experience with The Standard has been so pleasant. People say that planning a wedding is the most stressful thing they do, but it’s been a breeze with the staff at The Standard helping me. It’s already so gorgeous and has all the amenities my family needs – tons of bathrooms, wheelchair accessible, insanely beautiful views, and staff that are willing to help.

We loved having our wedding at the Standard! Our guests all commented on how they had a wonderful time in such a unique location. We had the pleasure of working with Johnna who helped us make our vision come to life and worked with us every step of the way. Johnna was a pro when it came to coordinating with all of the vendors and she made sure the wedding party was taken care of. We would definitely recommend having your event at the Standard!